2-3 May 2018
Sofitel Dubai The Palm Resort & Spa
Dubai, UAE

Summit Agenda

DAY 1 - 2nd May 2018

08:15 - 09:50


09:50 - 10:00


10:00 - 10:20

Shades of Grey

  • The use of shadow to create lightness
  • The composition of light and dark contrast
  • How to reduce volume


Gerd Pfarré, Managing / Design Director, Pfarré Lighting Design

Gerd Pfarré

10:20 - 10:40

Lighting XYZ -  Rebirth of Light by Future Generations' Vision

  • Trigger for a new metaphor? The emphasis of new values, the struggle for opposition, revolt of art against time or a new cycle beyond time
  • Rebirth of light as a new element that inspires living generations on earth to merge their values and visual philosophy
  • Perception of ‘light effects’ by various generations, the expression of ‘light effects’ takes us beyond a visual world


Utku Baskir, Founder & Managing Director, AYDINLATMA MERKEZI_ARKILIGHT

Utku Baskir

10:40 - 11:00

Roles Reinvented – The New Age Lighting Designer

  • Lighting designer’s role in the construction administration phase
  • Challenges of the profession in today’s day and age
  • What does the future hold in store for lighting designers?


Michael Grubb, Creative Director, Michael Grubb Studio

Michael Grubb

11:00 - 11:20

New Opportunities for Dynamic Façade Lighting to Historic Buildings

  • Issues in providing new or retrofitted exterior lighting to historic/sensitive existing buildings
  • Considerations, control options, physical requirements and constraints
  • Case study; The ADM Main Headquarters project


Martin Valentine, Global Design Director, Ligman

Martin Valentine

11:20 - 11:50


11:50 - 12:10

Public Lighting and New Management Strategies: New Frontiers in Smart Lighting

  • The myriad urban uses of digital technology
  • Neural infrastructure for cities: Why wireless mesh networks are important
  • Public lighting and new management strategies: Dynamic dimmig and adapting light with traffic condition
  • AIoT: Artificial intelligence applied on IoT Prevision of faults



Paolo Toppan, CTO, Success Electronics

Paolo Toppan

12:10 - 12:50

Interactive Panel Discussion: Architectural Lighting 2.0

  • How advanced is the Middle East region in adopting new ideas?
  • Between bigger is always better and less is more, where is the architectural lighting design market headed?
  • Light as art: Impact of lighting in contemporary architecture
  • Illumination techniques: Creating fluidity between indoor and outdoor spaces
  • Challenges of lighting modern architecture

Dr. Nabyl Chenaf, Professor of Architecture and Dean of the School of Architecture, Art and Design, American University in Dubai
Faysal Alhaffar, Senior Lighting Designer, Project Manager, Umaya Lighting Design
George Katodrytis, Professor and Head of the Department of Architecture, American University of Sharjah
Giammaria Ravetti, President, Spacecannon
Jennie Binchy, Director, Binchy and Binchy Architecture
Jeroen Kortekaas, Head of Architecture, BLUEHAUS GROUP

Dr. Nabyl Chenaf
Faysal Alhaffar
George Katodrytis
Giammaria Ravetti
Jennie Binchy
Jeroen Kortekaas

12:50 - 13:10

Car Park Lighting – No Longer Back of House?

  •  Single or multi-storey car parking complexes are no longer “back of house” facilities. These now represent the “entrance” of and hence an introduction to any company that is being visited and its image. These environments can be made more aesthetically pleasing and practical and economical to operate using the latest LED lighting technology.
  • Do you compromise your lighting design and the complex by using “old linear luminaires’” which have been uprated not upgraded with LED SMD light sources. This is retrofitting and not LED luminaire development!  These types of luminaire generally have little integrated “heat transfer” with limited or no optical and brightness control. This is not the most economical solution that it appears to be either.
  • Discover 21st century LED lighting technology……Cree WaveMAX technology…….what is it?

Victor Patrick Andrews, Managing Director, Ruud Lighting Arabia

Victor Patrick Andrews

13:10 - 13:20

Address by Lunch Sponsor


David Michael Lippold, Director, LiteIP / Luceco

David Michael Lippold

13:20 - 14:20


14:20 - 15:00

Interactive Panel Discussion: Human Centric Lighting – More than just a Concept

  • Adding value – Using light to improve health and emotional wellbeing
  • How organizations are modifying and implementing lighting systems to increase productivity
  • Measuring the effects of human centric lighting – Is this the lighting of the future?

Farah Naz, Team Leader, Sustainability Associate, Buro Happold Asia India and Middle East (AIME)
Hervé Collignon, President and Founder, HOOKS Strategy & Innovation
Jan Denneman, Principal, Global Lighting Association
Linsey Thomson, Assistant Professor of Interior Design, Heriot-Watt University
Maja Kozel, Principal Designer, Maja Kozel Designs
Omid Rouhani, Project Director, Aukett Swanke Architectural Design

Farah Naz
Hervé Collignon
Jan Denneman
Linsey Thomson
Maja Kozel
Omid Rouhani

15:00 - 15:40

Interactive Panel Discussion: Rethinking Urban Lighting Design Concepts and Techniques

  • Illuminating city landmarks with inspiring visual experiences: Combining aesthetics and technology to enhance city lighting
  • Enhancing architecture with lighting at night: Combining lighting with design in enhancing urban spaces
  • Urban lighting design challenges & key strategic solutions

David Andrew Dunn, Lighting Expert, Department of Urban Planning and Municipalities
Gerald Strickland, Director, Middle East Lighting Association
Hrvoje Cindrić, Associate, Middle East Urbanism Leader, Arup
Nikos Moskofidis, Associate, dpa Lighting Consultants FZ LLC
Paul Miles, Principal Lighting Designer & Partner, Light Touch PLD LLC
Regina Santos, Associate Lighting Designer, Godwin Austen Johnson

David Andrew Dunn
Gerald Strickland
Hrvoje Cindrić
Nikos Moskofidis
Paul Miles
Regina Santos

15:40 - 16:20

Interactive Panel Discussion: Retail Lighting – A Focus on the Importance of Light

  • Good lighting is the most effective merchandising and marketing tool
  • Lighting design and light distribution techniques that allow the product to take the limelight
  • Using modern lighting solutions to pique consumer interest

Andrea Sensoli, Principal Architect, ASZ architetti
Benjamin Malhotra, Creative Director, ODG
Juan Hildebrand, Managing Director, Schwitzke Middle East
Mark Vowles, Director, Nulty+
Melani Sabhaney, Partner & Design Director, Interspace
Tobias Honey, Senior Design Manager, VE Experts

Andrea Sensoli
Benjamin Malhotra
Juan Hildebrand
Mark Vowles
Melani Sabhaney
Tobias Honey

16:20 - 16:30


16:30 - 17:00


DAY 2 - 3rd May 2018

09:00 - 09:30


09:30 - 09:40


09:40 - 10:00

Blending LEED & WELL – A Revolutionary Approach to Workspace Lighting

  • LEED guidelines emphasizes on reducing the LPDs & does not emphasize on lighting quality
  • WELL emphasizes on human-centric lighting, lighting quality & ergonomics which usually calls for higher LPDs
  • How do we bridge the gap?


Praveen Thampi, Creative Director, The Ministry Of Light

Praveen Thampi

10:00 - 10:20

Strategy of the Global Lighting Association on the Future of Lighting

  • Several disruptive innovations took place in the lighting industry with huge impact on the total value chain of lighting
  • The future of lighting is beyond energy efficiency and will be on people well-being
  • Human centric lighting will add significant value to the society, next to intelligent lighting
  • In order to realize the big ambitions, serious paradigm shift need to take place


Jan Denneman, Principal, Global Lighting Association

Jan Denneman

10:20 - 10:40

How Lighting Design is linked to Visual Perception

  • How does the human brain react to changing visual perceptions? Understanding the role that lighting design plays
  • Leveraging lighting architecture to influence visual perception
  • Adopting a design strategy to provide a positive visual perception


David Andrew Dunn, Lighting Expert, Department of Urban Planning and Municipalities

David Andrew Dunn

10:40 - 11:20

Interactive Panel Discussion: Public Lighting Design Strategy – Changing the Way Our Cities Look

  • How are lighting systems and techniques evolving as cities change?
  • Creative lighting solutions shaping public spaces and cities of the future
  • Infusing technology and creativity in outdoor lighting projects
  • Improving city experience with public lighting design – How does lighting make a positive impact to city architecture?

Alan Mitchell, Creative & Managing Director, neolight
Alan Wildes, Senior Landscape Architect, LMS International Landscape Architecture
Bassel Omara, Senior Design Architect / BIM Manager, Dorsch Gruppe, Abu Dhabi
Faraz Izhar, Senior Lighting Designer, KEO International Consultants
Tanas Khoury, CEO, Light Concept LLC
Waleed Fakousa, Senior Associate, CD+M Lighting Design Group

Alan Mitchell
Alan Wildes
Bassel Omara
Faraz Izhar
Tanas Khoury
Waleed Fakousa

11:20 - 11:50


11:50 - 12:30

Interactive Panel Discussion: Lighting Installations in the Hospitality Industry – Setting the Right Mood

  • Transforming the ambience with lights – Need for customized lighting
  • Achieving that ‘perfect light’ combination to achieve customer satisfaction
  • How is the hospitality industry adapting with the advancements in lighting technology?
  • Bringing about flexibility and creativity with IoT enabled automated lighting systems

Deepu Raj, Principal Designer, LET Design Lighting Consultants
Gerd Pfarré, Managing / Design Director, Pfarré Lighting Design
Nadine Atta, Director of Design, The First Group
Rikus De Kock, Senior Lighting Designer, Illuminate Lighting Design
Rodrigo Roveratti, Design Director, LA LUZ
Vinod Pillai, Principal of Lighting Design, LW Design Group

Deepu Raj
Gerd Pfarré
Nadine Atta
Rikus De Kock
Rodrigo Roveratti
Vinod Pillai

12:30 - 13:10

Interactive Panel Discussion: Lighting as a Design Tool – Importance of Lighting in Interior Design

  • Major drivers of indoor lighting management
  • Striking a balance between the use of natural and artificial light to enhance spaces
  • Creating an exceptional environment – How lighting solutions add to the aesthetic appeal
  • How lighting accentuates key elements and helps enhance the interiors
  • Digital infrastructure and how it impacts the design of indoor lighting systems

Cameron McPherson, Design Director, IHG
Ellen Søhoel, Founder, XBD Collective
Firas Alsahin, Managing Partner, 4SPACE Interior Design
Lotfi Amara, Associate & Head of Interior Design, RSP
Nader Gammas, Founder, Nader Gammas Lighting Design
Stuart Allen, Managing Director & Founder, Allen Architecture Interiors Design

Cameron McPherson
Ellen Søhoel
Firas Alsahin
Lotfi Amara
Nader Gammas
Stuart Allen

13:10 - 13:50

Interactive Panel Discussion: Daylight Design Strategy – More of a Necessity than a Luxury

  • How is daylight planning interspersed with a building’s design process?
  • Incorporating natural light to transform spaces – Effective strategies and techniques
  • Natural lighting as a key design element – Accentuating spaces with daylight
  • Putting the focus on sustainable design practices using natural light
  • Case study – Lighting design at the Apple Store

Basel Kotob, Practice Leader, HOK
Celine Salman, Design Director, Paramount Hotels & Resorts
DJ Armin, Managing Partner, ZAS
Isabel Pintado, SVP & Managing Director, Wilson Associates – Middle East & Africa
Patrick Bean, Director of Interior Design, Lacasa
Richard Fenne, Principal, Woods Bagot

Basel Kotob
Celine Salman
DJ Armin
Isabel Pintado
Patrick Bean
Richard Fenne

13:50 - 13:55


13:55 - 14:05


14:05 - 15:05


Agenda is subject to change

An Event by:

Expotrade - Empowering knowledge


Expotrade Middle East FZ-LLC
1002, Al Thuraya Tower 2, Dubai Media City
PO Box 500686 Dubai, U.A.E.
Tel: +9714-4542135 Fax: +9714-4542136